My name is Gustav Rehnby and I am a visual designer from Sweden. Growing up in the west coast city of Göteborg, with a pair of copywriters for parents – advertising and brands were topics frequently discussed in my family. This, combined with an interest for street art and illustration, quickly laid the grounds for career in graphic design. After spending four years at Ringling College of Art and Design, earning my Bachelor of Fine Arts in Graphic and Interactive Communication, I moved to San Francisco to work with fuseproject.
I am currently a graphic designer at fuseproject.
fuseproject, San Francisco, CA
Visual Designer (June 2013 – June 2014, October 2015 – Present)
Worked on a wide range of projects that required unique approaches in terms of vision, planning and execution, including the rebrand of Paypal, branding and packaging for Nivea, branding and packaging for numerous Jawbone products – such as UP24, ERA and MINI JAMBOX – and product packaging and event design for SodaStream.
The Bow Club, Gothenburg, Sweden
Visual Designer (August 2014 – June 2015)
Design of a new graphic profile and marketing strategy, considering current and future product categories. Work included new packaging, logo and promotional materials.
Ringling College Design Center, Sarasota, FL
Graphic Designer (January 2013 – June 2013)
Developed the Ringling College of Art + Design 2013 admissions catalog. Consulted and worked closely with client. Art-directed photography and illustration, curated student art contributions and designed the layout for the “Alumni Success” section.
BBDO, New York, NY
Graphic Design Intern (June 2012 – August 2012)
Worked with art directors, copywriters, interactive producers, developers, and project managers to meet high-level objectives for upcoming print, web and mobile-based products. Clients included Hyatt, Twix, Footlocker, GE, Guinness, Starbucks, New York State, Armstrong, Monster and Gillette.
Radiator Reklam & Typografi, Gothenburg, Sweden
Graphic Design Intern (June 2011 – August 2011)
Work included web development, identity, logo and print design — for the studio’s small business clients.
Sentens Reklam + Information, Gothenburg, Sweden
Freelance Graphic Designer (February 2010 – September 2010)
Redesigned the agency’s identity, business card and stationery design. The agency also needed a website, which I built and designed.
University of Gothenburg, Gothenburg, Sweden
Japanese Language and Literature
Ringling College of Art + Design, Sarasota, FL
Bachelor of Fine Arts — Graphic and Interactive Communication
Red Cross Nordic United World College, Flekke, Norway
International Baccalaureate Degree